About Our Project
At Ethel Events, we take pride in managing large-scale initiatives that bring communities together for a greater cause. Our expertise in event organization, strategic coordination, and public engagement allows us to execute impactful projects that align with national priorities.
We were honored to support the nationwide Green Legacy tree-planting campaign, a remarkable environmental initiative led by the Government Communication Service and the Ministry of Agriculture. This campaign, scheduled for Friday, August 23, 2024, aimed to plant over 600 million tree seedlings within just 12 hours, reinforcing Ethiopia’s commitment to combating climate change and fostering sustainable development.
Partner with us to bring your vision to life and create events that leave a lasting impact.
How We Completed The Project
Our team ensured the seamless execution of the Green Legacy campaign by overseeing logistical planning, strategic site mapping, and efficient resource distribution. With 8,452 mapped sites across all regions and seedlings strategically positioned for accessibility, we played a key role in mobilizing communities for collective action.
From coordinating large-scale participation to ensuring smooth operations at planting sites, every aspect of the campaign was meticulously managed to maximize impact. Our expertise in public engagement and event execution helped drive nationwide participation, uniting individuals under a shared commitment to environmental restoration.
“True progress is achieved when communities come together to nurture the land, ensuring a greener and more resilient future.”
Event Objective
Understanding the core goals of the Green Legacy campaign allowed us to craft an event that aligned with Ethiopia’s environmental vision. Key objectives included:
- Planting 600 Million Trees in 12 Hours
- Combating Climate Change
- Encouraging Nationwide Participation
- Reversing Deforestation

Client's Requirements
To achieve a successful and impactful campaign, we prioritized the following key requirements:
- Efficient Seedling Distribution
- Nationwide Site Mapping
- Community Mobilization Strategies
- Seamless Event Execution
Conclusion
The Green Legacy campaign was a landmark environmental initiative that demonstrated Ethiopia’s dedication to sustainability and climate action. By providing a well-organized platform for mass participation, we successfully contributed to the country’s vision of ecological restoration.
At Ethel Events, we remain committed to delivering high-impact event management services that support national and global causes. As we continue to execute meaningful initiatives, we strive to create a lasting legacy of positive change.
#EthelEvents #GreenLegacy #TreePlanting #SustainableEthiopia #ClimateAction #EnvironmentalRestoration
Project Information
Client:
Government Communication Service & Ministry of Agriculture
Services:
Launching & Communication Event
Date:
Aug 23, 2024